To & Fro is a new athleisure store and brand in WEST Michigan. We focus on clothing that is as versatile and smart as you are — and makes you feel outstanding, no matter what.
We are on a bit of a mission: we want everything you wear to make you feel amazing. Not just pretty good, not just kind of excited. Amazing.
We want you to step out of the house and feel like you can do anything in the outfit you chose. Check-in with a client? On it. Quick yoga session between meetings? No problem. Kids to the park? Done.
We know you are not one thing. At its heart, To & Fro is a retail experience that features clothing that’s like you: always ready for what comes next, and ready to look fabulous doing it. We want to share clothing that you don’t just love, but clothing that helps you LOVE YOURSELF.